A member of Digital Point Forums noticed today that their similar pages had been updated on Google. SEOCO has never had any pages show up when I have clicked the button, so I went and checked straight away and finally similar sites are showing up. Some of the sites showing up include BruceClay.com, HighRankings.com and SEOCompany.ca. There are also quite a lot of my UK competitors showing up as well who I am not going to link to for obvious reasons. I think Google have done a really good job of finding out the similar sites. If you check your site by clicking the similar pages link underneath your listing on Google you may find that they have been updated. If you have never had any, you may have some now.
I have had my head buried in the sand for the last few days (working on a new project) and I have only just discovered Sphinn.com. It’s a new social media site just for search engine marketing that I expect will be a huge success. Already the site seems to be taking off and many of the most notable SEO’s in the industry have registered. The site itself is awesome in terms of both design and functionality, I particularly like the profile pages that are totally geared up for link builders. Digg and Reddit can be a nightmare sometimes because the vast majority of the members hate SEO’s and it will be nice to have a descent shot at getting some of my SEO articles noticed. If you are interested in SEO/SEM I suggest you get yourself over there and register. There are some great articles flying about and it looks like a good place to learn.
Visit – Sphinn.com
My profile at Sphinn – Eavesy
I think that sometimes Alexa gets a bum rep. and all too often I hear people coming out with things like:
In days gone by I would have to agree with most of these statements but recently I am finding that I am using the tool more and more often.
With Internet explorer browsers the Alexa toolbar would slow you down quite a lot, not to mention take up valuable screen space and many people would be put off installing it because lots of anti-virus programmes saw it as spyware.
More and more people are switching to Firefox browsers all of the time and more and more people are installing the hassle free search status extension that feeds data to Alexa. I believe that this is making the data that they provide more accurate and less easy to manipulate every day.
Also the Alexa information is now updated daily and is just one day behind so on Sunday you can see Fridays statistics which I think is pretty impressive. iI days gone by it was not updated for long periods of time.
Finally the Alexa site used to be really slow and is still not the fastest website in the world but it is certainly much faster then it was 6 months ago.
So to all of you Alexa haters out there, get off their case I think they are doing a pretty good job.
Visit Alexa’s Homepage – Alexa.com
I was reading Aaron Wall’s blog the other day and I found the following post:
I get the feeling that Aaron is not a big fan of using article submission for SEO and neither am I. Here are 5 good reasons why article submission is a poor link building tactic and why you should publish your best articles on your own site as opposed to article sites:
1/ If you submit the article to an article site and market the article on social media sites, the links will be going to the article site and not your own.
2/ If you submit the article to an article site and it attracts links from other websites, blogs etc. they will be going to the article site and not your own.
3/ If you submit the article to an article site then the search engine traffic will go to the article site, the readers may or may not click the link to your own site.
4/ If your article is great surely you want the readers of your website to be able to read it, if you submit the article to an article site they won’t.
5/ Most article sites are not trusted by the search engines so the links back to your own site will hold little if any weight.
Publishing informative articles on your own website and marketing them on social media and press release sites etc. is a great SEO tactic and the rewards can be plentiful.
Publishing the article on your own site and article sites is a complete waste of time as article sites generally generate very little traffic and only one copy of the article will be counted by the search engines.
Just been reading the Search Engine Roundtable blog and Google have updated the Webmaster Guidelines. The guidelines are pretty much the same as they were before but they now explain in detail what the different methods are, here are the parts that I found interesting and useful:
Google explains hidden text and hidden links
Google explains cloaking
Google explains doorway pages
I have always known that they are against these things, but I haven’t always known what they meant by them. In particular doorway pages, I have never really understood what exactly doorway pages are. There are certain instances where I see pages that are stuffed with keywords and links that re-direct and I just know they are doorways, but there are other instances where I have not been too sure and now I clearly understand what they mean by doorway pages. Basically you need to make sure that each page of a site offers useful information, it also says that HTML Sitemaps are O.K. but to set them up in a way that is easy for people to find exactly what they are looking for.
For more information check out the post at original post at Search Engine Roundtable – Google Webmaster Guidelines Updated
I am pleased to announce that we are one of the 1st UK SEO companies to be officially offering linkbait creation and social media marketing services. These services are now to be offered as standard with all link building packages. We are finding that it is becoming more and more important for sites to attract links naturally via blogs and social media sites. Add this together with high quality directory submission and you have got a winning link building formula.
Recently I have found that Google have been penalizing sites for using various link building and SEO techniques that in day’s gone by have worked a charm. The obvious thing that comes to mind is paid links, Google have certainly had a big crackdown on paid links and many sites that have been buying them have dropped significantly in the rankings, however this is just the tip of the iceberg as far as I am concerned because many other sites that have not bought paid links have also been penalized (including some of the sites I have been working on). I have been studying the sites that have dropped and they seem to be the ones that have been worked on very recently, they also seem to be the ones with lot’s of anchor text links using a particular search phrase.
In days gone by when I have been building links to a site I would get as many as possible exact match search phrase text links linking to a particular site. The more links I got using a particular search phrase the higher the site would rank for that phrase.
Now the sites that have dropped have just been penalized on the one phrase that has been targeted and overdone, all of the other positions have stayed the same and what I have noticed is that the sites have only dropped to the position they were in prior to the new SEO links being built. Google have been very clever, they have set up the algorithm so that it would be very difficult for you to hurt one of your competitors rankings.
It is still very early days and I am trying to work out whether the sites that have been hit with ranking penalties have simply had the links sandboxed (devalued for a certain period of time) or just penalized altogether, so that something would have to be done about the search phrase text links in order to get the sites to rank high again. I am running a couple of experiments where we are not removing the links to the penalized sites but changing the anchor text to something more natural like the company name for instance, un-SEOin the link profile if you will. I am not doing anything too hasty I am just taking it one link at a time, monitoring the effect and building fresh links at the same time just using the company name as anchor text.
I haven’t noticed anybody else talking about this in detail yet, but I certainly feel that I will not be the only SEO who has been hit by this. I will post more of my thoughts about Google ranking penalties in the future.
Update: I am pleased to report that the experiments have gone really well and all of the sites bar one are back on track.