A month or so ago, one of the sites that I am working on got mentioned in this big fashion magazine. The magazine had wrote an entire article about the client.

I am not going to say which magazine it was, but if they had linked to the client, it would have been an awesome link. There was however no link to the client. The really annoying part is: they had actually placed the client URL in the article, but without linking it through.

I conferred with the client and we came up with a plan to get the hyperlink: this involved us doing our best to get the person who wrote the article on the telephone.

After a couple of days, we did and she said that she may be able to help us out.

To our surprise she sent us the following offering:

  • £833 per month

And there was a 3 month minimum contract, that is £2,499 (about $5k) to hyperlink a URL that is already on a page for 3 months.

Needless to say, we did not take them up on their offer – We just thought that asking nicely would be enough.