I was reading Aaron Wall’s blog the other day and I found the following post:
I get the feeling that Aaron is not a big fan of using article submission for SEO and neither am I, here are 5 good reasons why article submission is a poor link building tactic and why you should publish your best articles on your own site as opposed to article sites:
1/ If you submit the article to an article site and market the article on social media sites, the links will be going to the article site and not your own.
2/ If you submit the article to an article site and it attracts links from other websites, blogs etc. they will be going to the article site and not your own.
3/ If you submit the article to an article site then the search engine traffic will go to the article site, the readers may or may not click the link to your own site.
4/ If your article is great surely you want the readers of your website to be able to read it, if you submit the article to an article site they won’t.
5/ Most article sites are not trusted by the search engines so the links back to your own site will hold little if any weight.
Publishing informative articles on your own website and marketing them on social media and press release sites etc. is a great SEO tactic and the rewards can be plentiful.
Publishing the article on your own site and article sites is a complete waste of time as article sites generally generate very little traffic and only one copy of the article will be counted by the search engines.